FOOD & BEVERAGE MARKETING SPECIALISTS
Hawaii’s premier food & beverage marketing agency
RESTAURANTS
HOSPITALITY
GROCERY
CPG
QSR
FARM/RANCH
Food Gurus Hawaii specializes in building F&B brands, revenue and market share. We understand the kamaʻāina and visitor needs and have forged trusted relationships with the community, industry, and media. Our clients include enterprise, independent, and legacy brands at every stage of growth.
• BUILT FOR FOOD & BEVERAGE
comprehensive marketing services for
restaurant marketing
restaurant marketing
retail & grocery marketing
retail & grocery marketing
consumer packaged goods marketing
consumer packaged goods marketing
• WHY FOOD GURUS
the food gurus
competitive advantage
Your marketing efforts and investmentment should be as unique as your brand, your customers, and your revenue streams. Our process starts by defining sustainable competitive positioning that delivers demand and market share through compelling presentation and relevant appeal.
SERVICES INCLUDE: MMarketing & Brand Strategy, Brand Refreshes, Creative & Production including Menu Presentation, Website & Digital Optimization, Publicity & Communications, and Project or Turn-Key Management.
With over 22 years of local institutional knowledge & industry best practice experience enables us to navigate the unique market dynamics of Oahu, Big Island, Maui and Kauai. We know what attracts, drives visits and builds loyalty for residents and visitors alike. Having boots and substantial resources on the ground enables us to provide turn-key solutions and get things done right. Our valued long term relationships in the industry and communities we serve have been built on trust and previous successful partnerships.
Over a century of combined F&B industry experience dedicated to elevating your brand using proven best practices and We have assembled an experienced and talented team of specialists with expertise in all the various disciplines required for the successful marketing of F&B brands. From go-to-market strategy, brand development, communications, full funnel digital/websites and managing the execution of the day-to-day marketing activity, all working together on your brand. You’ll have regular, direct access and input from our team leaders with an assigned client service manager to proactively oversee your scope and marketing needs.
customized f&b marketing solutions
Your marketing efforts and investmentment should be as unique as your brand, your customers, and your revenue streams. Our process starts by defining sustainable competitive positioning that delivers demand and market share through compelling presentation and relevant appeal.
unmatched Hawaii f&b intelligence
proven team with extensive f&b expertise
Over a century of combined F&B industry experience dedicated to elevating your brand using proven best practices and We have assembled an experienced and talented team of specialists with expertise in all the various disciplines required for the successful marketing of F&B brands.
customized f&b marketing solutions
Your marketing efforts and investmentment should be as unique as your brand, your customers, and your revenue streams. Our process starts by defining sustainable competitive positioning that delivers demand and market share through compelling presentation and relevant appeal.
SERVICES INCLUDE:
Marketing & Brand Strategy, Brand Refreshes, Creative & Production including Menu Presentation, Website & Digital Optimization, Publicity & Communications, and Project or Turn-Key Management.
unmatched Hawaii f&b intelligence
With over 22 years of local institutional knowledge & industry best practice experience enables us to navigate the unique market dynamics of Oahu, Big Island, Maui and Kauai. We know what attracts, drives visits and builds loyalty for residents and visitors alike. Having boots and substantial resources on the ground enables us to provide turn-key solutions and get things done right. Our valued long term relationships in the industry and communities we serve have been built on trust and previous successful partnerships.
proven team with extensive f&b expertise
Over a century of combined F&B industry experience dedicated to elevating your brand using proven best practices and We have assembled an experienced and talented team of specialists with expertise in all the various disciplines required for the successful marketing of F&B brands.
From go-to-market strategy, brand development, communications, full funnel digital/websites and managing the execution of the day-to-day marketing activity, all working together on your brand. You’ll have regular, direct access and input from our team leaders with an assigned client service manager to proactively oversee your scope and marketing needs.
• FLEXIBLE ENGAGEMENT MODELS
our team of specialists
Strategy, creativity, technology, communications, and client service come together as one connected team.
Doug Harris
Sweta Patel
Gavin Simon, MBA
Andrea Garcia-Gonzalez
Kendra Baxter
Paul Lam
• OUR WORK
built for the realities of food &
beverage
Brand building, campaign development, and market-facing work across restaurant, retail, and grocery.
BRAND REFRESH · MERCHANDISE · MENU DESIGN
Refresh of a Hawai‘i-born restaurant without losing what made it loved.
THE CHALLENGE
Prepare a longtime Kaua‘i steakhouse for a new Hilo location while protecting its history, personality, and local credibility.
HOW WE WORKED
Brand strategy, identity refinement, messaging, launch campaign, website, photography direction, digital, PR, email, and on-property materials.
LOCALIZATION · FIELD MARKETING · COMMUNITY
Bringing Jamba flavor out of the cup and into Hawai‘i surf culture.
THE CHALLENGE
Connect Jamba Hawai‘i with a younger local audience through an unexpected activation that felt relevant to island life and extended the brand beyond a traditional smoothie promotion.
HOW WE WORKED
Campaign strategy, product collaboration, scent and flavor selection, packaging design, promotional offer development, public relations, and launch activation.
• START A CONVERSATION
ready to grow your brand?
Let’s chat about what we can do for your business. Contact our founder & CEO Doug Harris directly at
• FREQUENTLY ASKED QUESTIONS
questions, answered.
Explore the details most often discussed at the beginning of a Food Gurus partnership.
Food Gurus Hawaii has been located in Waikiki since 2004, with on-the-ground resources serving clients across the islands.
We work with businesses at every stage of growth, ranging from local independent restaurants, fine-dining establishments, and fast-casual concepts to retail grocery brands, legacy island institutions, and scalable Consumer Packaged Goods companies.
We have over 22 years of deep local institutional knowledge and on-the-ground resources across Oahu, the Big Island, Maui, and Kauai. We specialize in the unique local dynamics of both kamaʻāina and visiting tourist markets.
Our end-to-end solutions include brand strategy and positioning, brand refreshes and creative design, publicity and communications, website and digital optimization, field marketing and community partnerships, chef and food content capture, and turnkey project management.
With over two decades of local experience, we understand what drives foot traffic and long-term brand loyalty for residents while capturing the attention of visitors. We specialize in localizing national brands and highlighting the unique stories of local island concepts.
You will have direct, regular access to our team leaders and an assigned Client Service Manager to proactively oversee your marketing scope, execution, and day-to-day needs.